About Us
Our Story
For over 30 years 1000HOUR® has been helping people enhance their natural beauty.
Our journey began with a passion for providing salon-quality products that could be used at home, and over this time, 1000HOUR® has grown to become a staple in countless routines.
A cult beauty favourite passed from mother to daughter, friend to friend. Known for value, time-saving and trusted results. The name 1000HOUR® reflects our original product heritage – representing the 6-week or 1008-hour lifespan of a lash; and therefore, the length of time our Lash & Brow Dye would last with each use.
Our Vision
Our vision has always been to help every woman enhance her natural beauty, feel her best and do so in a way that fits her schedule and budget.
We believe in the power of simplicity, which is why our iconic Lash & Brow Dye Kits, along with all our product development, are crafted with care, so they just work. This is our commitment to quality and efficacy.
We want women to radiate confidence in all areas of life, because we know when you look good, you feel good. We are continually inspired by the women who trust us and strive to keep creating products that they will love and will leave them feeling and looking even more amazing.
Meet Our Brand Ambassador
Jules Robinson
We've been following Jules since her time on Married at First Sight, and realised we were destined to partner when she shared her love for the Lash & Brow Dye Kit on Instagram.
We admire Jules’ energy, optimism, and authenticity — what you see online is who she truly is. Her entrepreneurial spirit and deep understanding of what women want, shaped by over 20 years in the hair and beauty industry, are now channeled into her successful businesses, Figr Co and Moira Muse.